Having a rich blog section is considered as the asset for success in doing business online. That’s why currently market experts are providing more emphasis on blogging than other marking strategy.  Literally dedicated blogger usually able to earn more trust of the visitors thus they have better opportunity of conversion. But you may have question in mind why consistent blogging is so much important than other marking strategies. There are lots of reasons hiding behind this after completing this article you will able to get some of them. To be frank you doesn’t matter you post everyday or weekly basis, consistent blogging is basically means publishing post maintaining schedule.

1. For Taking Advantages of Search Engine Optimization
   Consistent blogging means new constants on your website so that your contents and pages crawled by Google regularly. On other side visitors who love to read will find your blog more enjoyable and keep returning for updated contents. So you will lucky to have more engagement with potential clients. Therefore, longer visiting time and lower bounce rate per visitors will greatly increase the ranking of search engines. Google and other search engines keep an eye on your blog and will give greater boosts of SEO if the updated frequently.
2. Blogging helps to Establish Authority
   If you are a consistent blogger and your contents are useful for target clients then it will establish your image as an authority in their eyes. For service professional this works greatly. So the impact of educational blog post is immense and this will leads to close relations with the loyal clients. If a sales website is furnished with answer of common questions written by stuff of the company the clients much more like to involve in sales process by trusting what you have.
3. New keyword Integration
   If you have already studied about the search trend of people then it might be known to you that about 116% of the searches involve keywords which were never used before.  The main keywords cover only 20% of the search and rest 80% of the traffic combines long tail keywords. An updated blog always have more long tail keywords and more opportunity to have readers.
4. Possibilities of More Conversion
   More traffic coming to your site means you have lots of possibilities to convert that traffic into leads thus more profit is waiting for you. The every new page you are writing is the opportunity to generate new leads.

All these reasons showing the importance of publishing fresh contents regularly on blog. Consistent blogging is core in getting success of growing online presence and getting attention of customers.